Exclusively.in is a members-only niche flash-sales site offering fashion, jewelry and home decor from Indian artisans and designers. The site features high-end traditional Indian apparel as well as scarves, jewelry, handbags, crafts, paintings, photography and other home goods, and has recently launched travel and wedding verticals. The company says it is growing at a 50 percent month-on-month rate in the U.S. Exclusively.in plans to become a hybrid e-commerce site offering both flash sales and regularly priced items in permanent collections, and hopes to add curated sales and an editorial component. It is expanding internationally, officially launching in the U.K. and planning additional market rollouts including Canada and India in coming months. The company intends to use the funding to support new market expansion, optimize its merchandising mix, grow its userbase, and hire. Exclusively.in is a members-only flash-sales site offering high-end traditional and modern Indian-inspired apparel, jewelry, handbags, crafts, paintings, photography and other home goods from Indian designers and artisans. Since launching in June, the company says it has seen strong demand from a broad base of consumers beyond just the Indian diaspora. CEO and co-founder Sunjay Guleria declined to disclose total member count but reported that over 65% of members make repeat purchases and that the average order is about $250. The site currently ships orders directly from India to the U.S. and plans to expand shipping to Canada, the U.K. and India in early 2011. Exclusively.in is also looking to expand into other verticals such as travel and has run deals with the Taj Hotel Group. The company follows the members-only flash-sales model, offering steep discounts similar to Gilt-style sites.

Total raised

$19M

Funding rounds

2

Latest round

Equity

Latest activity

May 2011