Faire
100 Potrero Ave, San Francisco, California, 94103, United States
Overview
Faire is an online B2B wholesale marketplace that helps independent retailers discover, source, and sell products globally. The platform offers net 60 payment terms and free returns on opening orders, eliminating inventory risk and providing access to capital. For brands, Faire provides sales, marketing, and analytics tools to simplify wholesale operations. The company has facilitated nearly 7 million new connections between brands and retailers on its platform. Faire is led by co-founder and CEO Max Rhodes and is based in San Francisco, CA. It recently entered a partnership with Shopify that includes an investment; the terms of the deal were not disclosed, and the collaboration aims to expand Shopify’s B2B offerings and drive growth for the brands and independent retailers the two companies serve. Faire operates an online wholesale marketplace connecting more than 300,000 retailers with 40,000 brands from over 80 countries. The platform offers retailers conveniences such as net-60 payment terms, free returns on opening orders, and freight caps, and provides brands with sales, marketing, and analytics tools. Since launching across 15 markets in Europe and the U.K. six months ago, annualized sales volume in the region has exceeded $150 million; the company reports more than 3x year-on-year growth and reached over $1 billion in annual volume in less than five years. Faire sold over 125 million products in the last year and recorded an average of over $10 million in sales per day during peak buying events. The company has roughly 700 employees across 10 global offices and expects to double headcount in the next year; new capital will be used to hire, build tools, grow its supply of global brands, and enter new markets. Faire focuses on enabling seamless cross-border trade and solving wholesale challenges to help independent retailers compete with larger retailers. Faire operates an online wholesale marketplace that connects more than 200,000 retailers across North America and Europe with 20,000 brands from over 80 countries. The platform provides brands with sales, marketing, and analytics tools and offers retailers conveniences such as net‑60 payment terms, free returns on opening orders, freight caps, and a machine‑learning recommendation engine. Faire sold over 75 million products in the last year and reports roughly 300% year‑over‑year volume growth, with European volume annualizing to about $50 million shortly after launch. Founded in 2017 and headquartered in San Francisco and Kitchener‑Waterloo, the company also maintains offices in Salt Lake City, Atlanta, Toronto, London, and São Paulo. Faire plans to expand across continental Europe in the coming months, double headcount from roughly 500 employees, hire dozens in Europe and open a London office, and double down on investments in apparel. The company says the new capital will fund product and market investments to further globalize the marketplace and strengthen independent retailers' competitiveness versus big‑box and ecommerce giants. Faire is a curated wholesale marketplace that connects independent retailers and makers, launched in 2017 by CEO Max Rhodes. The platform takes a data-driven, digital approach to wholesale, letting retailers try-before-they-buy to eliminate inventory risk and provide access to capital. To date the platform has onboarded 7,000 makers and 50,000 local retailers and sold more than 15 million products. The company has three office locations: San Francisco, Kitchener-Waterloo, and Salt Lake City, and more than 150 global employees. Faire has raised $266M in total funding to date, including a $150M Series D at a $1 billion valuation. It intends to use the new funds to expand into new markets, improve the marketplace, and continue building its tools. Faire operates a wholesale marketplace showcasing artisanal consumer goods—stationery, soap, baby products and more—sold to retail stores. The platform uses artificial intelligence and predictive analytics to forecast demand and help source and manage inventory. Faire reports 15,000 retailers actively purchasing on its platform, a 3,140% year-over-year increase, and a community of about 2,000 artists, up 445% year-over-year. The business has reached roughly $100 million in run-rate sales. The company is headquartered in San Francisco and maintains offices in Ontario and Waterloo. Faire was founded by three former Square employees: CEO Max Rhodes, chief data officer Daniele Perito, and CTO Marcelo Cortes.
- Total raised
- $923M
- Funding rounds
- 8
- Latest round
- Series G
- Latest activity
- Nov 2021
Industries
- E-Commerce
- Marketplace
- Retail
- Retail Technology
- Wholesale
Recent funding
Series G
Nov 2021
$400M
Series F
Jun 2021
$260M
Series D
Oct 2019
$150M
Series C
Dec 2018
$60M
Equity
Feb 2018
$12M