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finally

78 SW 7th St, Miami, FL, 33130, United States

Overview

Finally offers AI-powered bookkeeping and a suite of accounting and finance products, including a corporate card, expense management, payroll processing, and an AI ledger with embedded business banking functions. The company targets SMBs that need a consolidated, multi-product platform rather than many separate apps. Finally monetizes via SaaS subscription fees, interchange fees, and interest income. It serves over 1,500 U.S. businesses and has seen annual revenue growth of 300% since its March 2022 Series A, though it declined to disclose raw revenue figures. Finally has grown its headcount to more than 220 employees (up from 95 a year prior) and recently hired Roy Duvall as CTO. The company plans to deepen investment in sales and marketing and add features such as a global hiring module and expanded payments support. Finally is a Miami-based fintech that automates bookkeeping, expense management, bill payment, payroll and business banking for small businesses. Its product suite includes an AI-powered ledger, a corporate card, and bookkeeping and banking apps. The company has been integrating these processes into a single automated solution and built a new version of its bookkeeping app last year. Finally reports accelerating customer traction — having been a little over 1,000 customers previously and now signing on over 1,000 new businesses per month — but declined to disclose valuation or revenue growth. The startup plans to use new capital to hire, expand go-to-market and broaden its tech stack, including mobile versions of its bookkeeping, expense management and business banking apps. Finally was founded in 2018 by Felix Rodriguez, Glennys Rodriguez and Edwin Mejia. Finally provides an automated back-office platform that connects bank and credit accounts to give small businesses immediate visibility into their financials. The company’s core product helps automate accounting and finance functions and is used by more than 1,000 businesses. Finally plans to launch a corporate charge card for small businesses and aims to make over $1 billion in credit available through that product. The startup will deploy the new capital to grow the team and support the card launch. Felix Rodriguez is founder and CEO and leads product and go-to-market efforts from Miami.

Total raised
$305M
Funding rounds
5
Latest round
Series B
Latest activity
Sep 2024

Industries

  • Accounting
  • B2B
  • Consulting
  • Financial Services
  • FinTech
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Recent funding

  1. Series B

    Sep 2024

    $50M

  2. Equity

    Feb 2024

    $10M

  3. Series A

    Mar 2022

    $95M

Team

  • Felix Rodriguez

    Founder & CEO

    LinkedIn
  • Glennys Rodriguez

    Co-Founder & COO

    LinkedIn
  • Edwin Mejia

    Co-Founder & Director of Business Development

    LinkedIn
  • Nash Gadre

    VP of Engineering

    LinkedIn