Finli is a mobile-first payment management company based in San Marino, California, started nearly three years ago by CEO Lori Shao. Shao, who spent 20 years building mobile technology for fintechs and payment companies, built Finli to serve microbusinesses that still rely on checks and informal client records. The platform lets owners send invoices via email, SMS or other messaging apps, look up customer information, check payment status between gigs, and digitize client lists with a built-in CRM. Finli offers a freemium model and a Pro package starting at $25 per month that includes recurring payments and ACH direct debit; it charges zero merchant transaction fees for bank-to-bank transfers. The app also automatically reconciles cash and check payments and manages collections with automated emails and text messages. The company had 11 employees and grew from 500 business accounts at the end of 2021 to 3,000 six months later (about 500% growth); it plans to use new capital to grow the team and continue developing business banking features.

Total raised

$6M

Funding rounds

1

Latest round

Seed

Latest activity

Jul 2022