Flow Your Money offers a money management app (launched in 2020) that uses user-set triggers and ‘smart rules’ to automatically allocate income into budgets, savings, investments and ‘jars’. The company provides solutions aimed at freelancers and the self-employed to give real-time visibility into income and expenditure and to automate budgeting and prioritization. Flow secured a PSD2 Open Banking license in 2020 (AIS and PIS) from the Dutch Central Bank, enabling connections to major Dutch banks and wider European bank connectivity. The app already connects to newer banks such as bunq and Knab as well as ING, Rabobank and ABN AMRO. Flow plans to use the new funding to scale its platform and accelerate expansion across Europe. No revenue or user metrics were disclosed in the article. Flow Your Money is building a personal-finance app that automates money management through user-configurable "Smart Money Flows" (auto-saving, auto-spending and automatic transfers for taxes, pension, family payments, etc.). The app aims primarily at self-employed users (ZZP’ers) and will be offered on a subscription basis. Founders Daan, Niels and Danny position the product as a way to reduce manual financial decision-making and to embed proven money-management flows. The startup raised €600K to complete product development and prepare for launch. A pilot is already available to testers, and the app is planned to appear in the App Store and Play Store in early 2020. Before full launch the company needs a PSD2 permit from De Nederlandsche Bank to manage customer bank money flows.

Total raised

$4M

Funding rounds

2

Latest round

Seed

Latest activity

Apr 2022