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The Venture Codex

Gemba

4th Floor, 3 Old Street Yard, Featherstone Street, London, EC1Y 8AF, United Kingdom

Overview

Gemba designs and delivers live, interactive VR “masterclasses” for corporate training in areas like supply chain management and lean manufacturing, using Unity to create lifelike 3D simulations. Sessions are delivered live with real-time interaction via avatars and currently run on Meta Quest headsets (which the company provides as part of the package). Typical masterclasses host senior executives from multiple companies and feature recognized subject-matter experts and guest speakers. Gemba transitioned from an in-person executive training business (founded in 2010 as The Leadership Network) and self-funded its R&D from profits before moving into enterprise VR training in 2019–2020. Its customers include Coca-Cola, Johnson & Johnson, Pfizer, Nike and others. Pricing is per masterclass (around $7,250 per person) with enterprise subscriptions starting at about $120,000 per year for a 50-person team, up to $1.2 million for larger rollouts. The company is working to expand device support beyond Meta Quest during 2023 and plans to accelerate growth across EMEA and into North America.

Total raised
$18M
Funding rounds
1
Latest round
Series A
Latest activity
Jan 2023

Industries

  • Metaverse
  • Professional Services
  • Training
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Recent funding

  1. Series A

    Jan 2023

    $18M

Team