goss is a free mobile betting app that lets users wager coins on reality TV, trending events, celebrity lifestyles and other entertainment topics; coins earned in-app can be exchanged for prizes. The app launched in September 2020 and is London-based and female-led under CEO Melanie Mercier. goss uses a gamified prediction model where users receive coins simply by using the app and place bets on outcomes such as reality-show eliminations. The product targets users interested in celebrity culture and social entertainment, positioning itself as a female-centric alternative to traditional betting platforms. The app has achieved nearly 200,000 installs to date. The company plans to use new funding to expand the team and add features like live gameplay, head-to-head challenges and an Events feature.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Feb 2021