Gramophone began as an agronomy-led agri-input commerce company from Madhya Pradesh and has expanded into a full-stack technology platform offering premium farm-management solutions and Gram Vyapaar, an output marketplace. The company was founded by Tauseef Khan, Nishant Vats Mahatre, and Harshit Gupta (IIT and IIM alumni). Today over one million farmers use Gramophone’s products and services. The startup reports a 4x increase in revenues year-over-year and says it expects aggressive growth. Gramophone plans to invest in geographic expansion, marketing, technology development and M&A. Management emphasizes technologies that lower costs, improve transparency and empower local agri-entrepreneurs. Gramophone offers agronomic insights paired with last-mile delivery of quality farm inputs through a smartphone app and a call center, aiming to democratize knowledge and build transactional transparency for farmers. The company reports serving over 2.5 lakh farmers in the remotest villages across central India through its last-mile delivery model. Founded in 2016 by IIT graduates Tauseef Ahmad Khan, Nishant Vats Mahatre, Harshit Gupta and Ashish Ranjan Singh, Gramophone combines product, data science and logistics to support farmer decision-making and input access. The startup says it will use the new funding to expand across several states and to invest in product, data science and scaling operations. Management positions the business as part of a broader rise in investor interest in Indian agri-tech addressing supply chain and retailing challenges. Gramophone offers end-to-end agronomy services and inputs throughout the cropping cycle, delivered via experts reachable through a toll-free missed-call callback system. The platform uses soil mapping, geo-tagging and imaging solutions to diagnose fields and recommend inputs and practices. Launched in 2016 and based in Indore, the startup serves roughly 60,000 farmers today and aims to grow to close to a million users within 12 months. Gramophone plans to invest in technology development, team building and customer acquisition, and to open a tech centre in Bengaluru to expand its engineering capabilities. The company intends to recruit more technology staff as part of its product and platform push. Its service model combines remote advisory with doorstep input delivery to improve farmer yields.

Total raised

$14M

Funding rounds

3

Latest round

Series B

Latest activity

Oct 2021