Gretel is a Barcelona-based startup that offers an AI-powered, data-driven assistant for marketing teams. The platform connects marketing tools such as Google Analytics, Google Ads, and Meta Ads to provide real-time actionable insights and anomaly detection. It proactively notifies users at appropriate times and targets daily marketing issues like budgets, loss of pertinent information, and decisions based on incorrect data. Gretel was founded in 2022 by Martí Gou and Alex Hughes and developed its concept in collaboration with over 100 marketing experts. The company has secured over €634k in funding to support growth and is planning an international launch of the first version of its software. Its stated mission is to make employees smarter and more insight-driven by adapting software to users' needs, environment, and activity.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Apr 2023