Hatch Baby develops connected baby-care hardware and companion software, including the Grow connected changing mat and the Rest children’s sleep-regulating light, plus a service that offers Q&A with childcare professionals. Its Alexa Skill already tracks diaper changes, nursing sessions, bottle feeds, sleeps and a baby’s weight. The company is expanding voice integrations and content for Amazon’s Alexa as part of a strategic partnership. Hatch plans to continue developing hardware and improving existing consumer products as part of its roadmap. Financially, Hatch has raised $18.7 million to date and was last valued around $36.5 million according to PitchBook. The company is currently working on its next round of funding. Hatch Baby builds connected baby-care hardware and software; its first product is the Smart Changing Pad, a diaper-changing pad with a built-in wireless scale and companion app. The Smart Changing Pad is taking pre-orders at a $199 pre-order price and was scheduled to ship in December. The companion app can be used without the pad and shows growth milestones based on World Health Organization guidance. The product aims to make weighing fidgety infants easier and to reduce unnecessary doctor visits by letting parents track nutrition and growth from home. Hatch Baby faces at least one competitor—Withings’ Smart Kid Scale, which retails for $179.95—but differentiates by combining a changing pad with a scale. The company plans to use new funding to complete the Smart Changing Pad, develop tech-based services for its user community, and eventually launch additional products.

Total raised

$7M

Funding rounds

2

Latest round

Series A

Latest activity

Oct 2015