Hulexo offers customized, subscription-based ERP software tailored to small and medium retail stores, plus a decision engine that guides retailers toward profitable choices. Founded in 2021 by Huzaifa Hameed, Ibrahim Al Rachdi, and Marwin Favila and based in Abu Dhabi, the company has onboarded more than 100 retail locations in under two years, including The Giving Movement, Transguard Group, and The First Group. In August 2024 Hulexo closed a $1.2M seed round to support growth. The company plans to expand its footprint to 300 locations by the end of 2025 and to enter new markets in Kuwait and Saudi Arabia. Hulexo also aims to form strategic partnerships with malls, payment providers, and licensing authorities to accelerate adoption and distribution. The product focus and early customer traction position Hulexo for regional expansion across the MENA retail segment.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Sep 2024