Participated · Seed · Feb 2026

Founded in 2025 and headquartered in Abu Dhabi, Yozo.ai is building an AI growth agent that autonomously designs, executes, tests, and optimizes marketing workflows for online retailers. Merchants simply connect their sales channels and approve campaigns, after which the platform handles ongoing retention and conversion efforts across email, WhatsApp, and SMS without manual oversight. The system is positioned as an all-in-one revenue engine intended to recapture sales often missed because of fragmented tools or limited in-house capacity. Yozo.ai’s technology focuses on boosting customer lifetime value through data-driven communication and continuous experimentation. The company has raised $1.7 million in pre-seed capital, its first disclosed funding, to accelerate product development and expand its engineering team. Proceeds will also support international expansion beyond the MENA region. Although operating metrics such as revenue or user counts have not been disclosed, the fresh capital provides runway to refine the product and enter new markets.

Participated · Series B · Sep 2025

Hala is a Saudi Arabian fintech founded by Esam Alnahdi and Maher Loubieh that empowers more than 142,000 MSMEs with a full stack of embedded financial products. Its platform offers business bank accounts, card issuance, payment processing, domestic and international transfers, and point-of-sale solutions, collectively processing over $8 billion in annual transactions. With its latest capital infusion, the company plans to deepen its market share in Saudi Arabia, broaden its suite with new lending products tailored for MSMEs and freelancers, and commence regional expansion. Hala’s strategy centers on becoming the primary financial operating system for small businesses across the Middle East by layering credit, working-capital, and other value-added services onto its existing payments infrastructure. The company’s scale, transaction throughput, and specialized focus on underserved business segments position it to capture significant share in the Gulf’s fast-growing digital finance market. Financial performance metrics beyond transaction volume were not disclosed, but the firm’s user base and processing volume highlight rapid traction. Management intends to deploy the newly raised funds toward product development, regulatory licensing, and go-to-market initiatives across neighboring countries.

Led · Seed · Sep 2024

Hulexo offers customized, subscription-based ERP software tailored to small and medium retail stores, plus a decision engine that guides retailers toward profitable choices. Founded in 2021 by Huzaifa Hameed, Ibrahim Al Rachdi, and Marwin Favila and based in Abu Dhabi, the company has onboarded more than 100 retail locations in under two years, including The Giving Movement, Transguard Group, and The First Group. In August 2024 Hulexo closed a $1.2M seed round to support growth. The company plans to expand its footprint to 300 locations by the end of 2025 and to enter new markets in Kuwait and Saudi Arabia. Hulexo also aims to form strategic partnerships with malls, payment providers, and licensing authorities to accelerate adoption and distribution. The product focus and early customer traction position Hulexo for regional expansion across the MENA retail segment.

Participated · Series A · Dec 2023

Nearpay builds payments infrastructure as a service, offering Tap on Phone/SoftPOS technology that enables touchless card-present payments. Its platform allows acquiring banks, payment service providers and fintech startups to launch card-present payments quickly, securely and integrate their own systems. The company simplifies touchless payments for businesses by providing a secure and seamless transaction-acceptance solution. Nearpay was founded in 2020 by Mohamed Aleban and Hamzah Alghamdi and is headquartered in Riyadh, Saudi Arabia. In December 2023 it raised $14M in a Series A round led by Sanabil Investments with participation from stc’s Corporate Investment Fund, Vision Ventures, Hala Ventures and Arzan Ventures. The company intends to use the funds to support global expansion and advance its technological capabilities.

Participated · Seed · Feb 2023

Gameball builds an AI-native operating system that layers on top of brands' existing commerce and marketing stacks to automate retention and growth via autonomous AI agents. The company describes agents that design loyalty programs, detect and stop revenue leakage, and act on transactions in real time. Gameball reports serving about 3,000 brands in over 70 countries. The team is focused on deepening its AI capabilities, entering additional markets, and making a concerted push into the US. The announcement did not disclose revenue or valuation metrics.