Ideem rethinks how users complete payments by delivering invisible two-factor authentication that keeps users inside merchant apps. Its Zero-Trust Secure Module (ZSM) cryptographically binds to the device to protect against account takeovers while giving payment services visibility and control. Ideem offers a drop-in SDK that works across browsers and native apps and requires no user interaction, permissions, or extra steps. The product aims to reduce friction, fraud, and costs associated with SMS OTPs, authenticator apps, and tokenized auto-pay systems. With new seed funding, Ideem plans to scale partnerships across rapidly digitizing markets and help commerce platforms convert more users. The company is headquartered in Kansas City, Mo.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Apr 2025