Intrinsic is a New York-based omni-channel consumer health company led by CEO Yadin Shemmer. The firm acquires, builds, and grows brands that serve women, expanding their global reach by opening new distribution channels across eCommerce, retail, and healthcare. After acquiring a women’s health brand, Intrinsic expands reach through channel expansion, new product development, and connected marketing to engage women across the consumer and patient journey. The company leverages proprietary analytics to provide automation and insights that enable fast action and decisions across acquisitions, marketing, and supply chain. Intrinsic raised $15M in the latest funding round, bringing total capital raised to $128M. The company intends to use the funds to expand operations and broaden its business reach. Intrinsic is an acquisition and growth platform that buys and scales eCommerce-native health and wellness brands selling on Amazon and other channels. The company focuses on categories including Pregnancy & Baby, Healthy Aging, Orthopedics, Digestive Health, Immune Support, Eye Health and Skin Care. It provides capital plus healthcare marketing expertise, supply-chain support and advanced analytics to acquired brands. Intrinsic was founded earlier this year in partnership with Redesign Health and is led by co-founder and CEO Yadin Shemmer. The company has created a medical advisory board to counsel on acquisitions and innovation, with founding members from ophthalmology, OB/GYN, internal medicine, physical medicine and veterinary medicine. Intrinsic is partnering with Dr. Mehmet Oz and Tony Robbins as investors and strategic advisors. Intrinsic raised $113M in a Series A, bringing total capital raised to $115M.

Total raised

$128M

Funding rounds

2

Latest round

Equity

Latest activity

May 2023