Jebbit
25 Dorchester Ave, Boston, Massachusetts, 02205, United States
Overview
Jebbit offers a no-code platform for building interactive quizzes, lookbooks, trivia, and lead-generation experiences that capture zero-party and first-party data. Its experiences drive higher engagement, lead capture and conversion while prioritizing data privacy and security. The company says it doubled both revenue and team and increased new business 300% over the past year. Jebbit has integrations and partnerships across channels, including the SAP Store, Shopify, Klaviyo, Salesforce Marketing Cloud and Qualtrics, and works with clients such as Shiseido Group, ASICS, Live Nation, The Clorox Company, the NBA and Bliss. The firm plans to scale product development, marketing and sales and expand referral partner channels to meet rising demand from global privacy and vendor changes. The investment from Vista will support broad company scaling across departments to accelerate those initiatives. Jebbit provides a Declared Data Platform that enables brands to build accurate, relevant and actionable sets of proprietary data focused on consumers' motivations and preferences to create deeper emotional connections. The company is led by CEO and co-founder Tom Coburn and is based in Boston, MA. Jebbit serves clients including the NBA, NFL, Boden, Express, Cathay Pacific Airways, Monster Worldwide and the Boston Celtics. It closed a $12M Series B financing to support growth. The company plans to use the funds to hire additional talent to support operations at its Boston headquarters and in key markets including San Francisco, New York and London. Strategic angel investors also participated in the round alongside institutional backers. Jebbit builds the world’s first declared data platform that enables marketing and sales teams to create mobile experiences aimed at capturing consumer intentions, motivations, and preferences. The platform is positioned as an alternative to purchasing third-party data, which the company says is often inaccurate and incomplete. Jebbit’s technology is used by enterprise customers across travel, ecommerce, and sports, including Cathay Pacific Airways, LifeLock, and the Houston Rockets. The company is Boston-based and venture-backed. Financially, Jebbit closed a $6.8 million Series A to continue growing its declared data platform. The firm intends to use the investment to grow its sales and engineering teams, expand its customer base, and further build out its data capabilities for customers. Jebbit has developed interactive ad technology that attaches questions to existing online content — display ads, video ads, webpages — to drive consumer engagement and actionable responses. Advertisers pay only when a consumer interacts with the content and that interaction is verified by a correct answer or action. Consumers who engage are rewarded with cash and deal offers. The company is led by co-founders CEO Tom Coburn and COO Jonathan Lacoste. Jebbit recently closed an additional $1.25M in funding and intends to use the capital to build out sales and technology teams. Management plans to bring other innovative products to market in the mobile and video advertising spaces.
- Total raised
- $90M
- Funding rounds
- 4
- Latest round
- Equity
- Latest activity
- Jan 2022
Industries
- Advertising
- Marketing
- Social Media
Recent funding
Equity
Jan 2022
$70M
Series B
Apr 2019
$12M
Series A
Aug 2017
$7M
Equity
Aug 2013
$1M