Jelou is a New York City startup developing Brain, an operating system that enables companies to deploy and manage AI agents inside WhatsApp. These agents can verify user identity, execute secure transactions, and initiate payments directly within conversational channels. Since launch, Jelou has handled more than $100 million in financial operations for over 500 customers across 13 Latin American countries, demonstrating early traction and transaction volume. The company is led by Founder and CEO Luis Loaiza and Co-founder Alberto Vera. With its fresh capital, Jelou plans to scale Brain across the United States and Latin America, broadening its footprint throughout the Americas. The team also aims to push conversational AI beyond simple dialogue toward full-fledged financial execution within messaging platforms. Prior to the current round, Jelou had raised $3 million in seed financing, bringing its disclosed funding total to $13 million.

Total raised

$10M

Funding rounds

1

Latest round

Series A

Latest activity

Jan 2026