KAI Media, which operates under the name hello82, builds physical K-pop merchandise businesses and organizes in-person fan events. The company runs its own e-commerce store and distributes products through national retailers including Target, Walmart, and Barnes & Noble. It has opened a Fan Space in Los Angeles, plans a second location in Atlanta, and intends to open a third Fan Space in Berlin later this year. The business leverages multiple collectible album editions and event experiences to drive fan engagement; recent marketed releases include ATEEZ’s album that reached No. 1 on the Billboard 200 and a P1Harmony release that debuted at No. 8 on Billboard’s Top Album Sales chart. KAI Media says it is expanding beyond Los Angeles to take its fan-first model to international markets. The company has faced mention of industry criticism around multiple collectible releases but positions its model as a bridge between South Korean artists and global fans.

Total raised

$3M

Funding rounds

1

Latest round

Equity

Latest activity

Apr 2024