Kiddo (Good Parents Inc.) builds a B2B care coordination platform combining a proprietary wristband wearable, a parent app, parental coaching and telehealth to manage pediatric chronic conditions. The system monitors heart rate, temperature, SpO2, motion and perspiration and integrates environmental metrics like local air quality, weather and humidity to develop individualized profiles and generate alerts and care tips. It targets children aged two to 15 and specifically focuses on asthma, heart disease, autism and diabetes. Kiddo says it is working with 70,000 children and plans to expand to about 200,000 in the next few years. The company positions itself as a B2B provider partnering with hospitals, health systems and benefits providers, and has partnerships with seven health systems and organizations including UHC Optum and PC Health. Kiddo is investing in clinical validation, has unpublished internal data claiming more than 50% improved treatment adherence and a twofold reduction in unnecessary ER visits, and is aiming for Class I FDA certification (it has not received marketing clearance). With the new funding it plans to grow its sales and product development teams and expand into additional pediatric specialties such as oncology and orthopedics over the next two years. GoodParents develops Kiddo, a children’s wearable sold in three age-specific devices (4–6, 6–8, 8–10) that tracks temperature, perspiration, heart rate, fat percentage, muscle mass, and motion. Sensor data is relayed to a parental dashboard that converts health, activity, sleep, and emotional wellbeing into scores and supports manual logging such as food. The product includes gamification to engage kids — gesture-based multiplayer games and point systems for health goals redeemable for rewards — while the company emphasizes health and stress management as the central use case. GoodParents is a one-year-old startup that has partnered with Samsung and consulted advisers at the Foods for Health Institute at UC Davis in product development. The company plans a direct-to-consumer launch starting with a Kickstarter in January 2017 and also intends to sell via health plans and employers; it has already secured a collaboration with a top-10 health insurer and another B2B customer. Financially, GoodParents has raised $2 million in seed capital to advance product development and go-to-market plans.

Total raised

$18M

Funding rounds

2

Latest round

Series A

Latest activity

Jan 2022