Kohort builds an ML-based predictive analytics platform for decision-makers in gaming and consumer sectors, led by CEO Dan Marcus. Its flagship product, Ktrl, generates network-specific bidding strategies and targets for campaigns, supporting ROAS, CPI, and CPE/CPA campaign types and integrating directly with ad networks. Kohort’s agent suite focuses on campaign optimization, deep research (cross-referencing studio historical data and benchmarks), and automated reporting to keep teams aligned. The company benchmarks performance against roughly $1 billion in annual spend flowing through its platform. With the new Series A funding, Kohort plans to further develop and expand its agent suite capabilities. The business emphasizes integration with ad networks to drive campaigns toward 100% ROAS.

Total raised

$12M

Funding rounds

3

Latest round

Series A

Latest activity

May 2026