Lemnisk
2nd Floor, Block 3, Prestige Blue Chip Software Park, Hosur Main Road, Dairy Colony, Adugodi, Bengaluru, Karnataka, 560029, India
Overview
Immensita’s core product, Lemnisk, is a real-time marketing automation platform aimed at improving conversion, retention and growth for enterprises. The platform serves customers in financial services, retail, telecom and hospitality. The company reported revenue of Rs 10 crore in FY22, up from Rs 2.91 lakhs in FY21, while losses were Rs 11.71 crore in the last fiscal year. The startup is two years old and headquartered in Bengaluru. The article does not detail specific future product launches or go-to-market plans beyond its existing enterprise focus. Vizury offers a suite of personalized marketing solutions and a mobile/desktop retargeting product (MobiConvert) powered by a big data platform. The platform processes over 30 terabytes of data daily, includes purchase-intent data on nearly 500 million users and tens of billions of dollars of retail transaction data, and drives proprietary bidding and recommendation algorithms. Vizury’s systems handle over 5 billion daily bid requests to deliver highly personalized 1:1 messages. The company has expanded internationally with offices across Asia, LATAM, the Middle East and other markets and was an early entrant into China. Management says it has grown at a 400% CAGR and is one of the fastest-growing tech companies in Asia. Vizury plans to use new funding to drive product innovation on mobile and cross-channel propositions and to scale operations in existing markets. Vizury is a Bangalore-headquartered digital marketing technology company set up in 2008 that provides a retargeting solution called Visitor Relationship Management (VRM), aimed at e-commerce and online travel companies. The company has a presence across 14 countries with offices in China, Singapore and Australia and serves clients including Snapdeal, Jabong, MakeMyTrip, Virgin Airlines, Expedia, Jet Airways and Cleartrip. Vizury plans to use new funding to strengthen its presence across Asia, Australia and South America and to step up R&D efforts and product innovations. Post-funding, Anupam Rastogi, principal at NGP Advisors India, will join Vizury's board. The company previously raised angel funding in March 2009 and a Series A in October 2010. The recent Series B adds to its financial backing as it pursues international expansion and product development.
- Total raised
- $28M
- Funding rounds
- 3
- Latest round
- Series A
- Latest activity
- Dec 2022
Industries
- Artificial Intelligence (AI)
- Marketing Automation
- Personalization
- Real Time
Recent funding
Series A
Dec 2022
$3M
Series C
Jun 2014
$16M
Series B
Oct 2012
$9M