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Lendified

365 Bay Street, Suite 811, Toronto, Ontario, M5H 2V1, Canada

Overview

Lendified operates a small-business lending platform through its subsidiary Lendified Inc. and a SaaS AI-enabled credit origination and analytics platform through its subsidiary JUDI.AI. The company is a federally incorporated private lending company based in the Province of Ontario and was founded in February 2015. In January 2020 Lendified announced it is completing a reverse takeover of Hampton Bay Capital Inc. alongside a concurrent private placement financing. In February 2020 Lendified launched a $4 million private placement and made the offering available to a broader investor base via DealSquare and FrontFundr. The company intends to use the reverse takeover and financing as steps toward going public later in the year. The articles do not disclose revenue or user metrics. Lendified offers online loans to small businesses across Canada and a SaaS credit platform (Judi.ai) for financial institutions across North America. The company was founded by former bank executives and focuses on digital underwriting and credit adjudication technology. Lendified’s technology has been featured in The Globe and Mail, Financial Post, Bloomberg and the Toronto Star. The business has an established commercial relationship with Home Capital and has collaborated on several key initiatives. Lendified and Home Capital are positioning a deeper collaboration to support growth of independent business owners and to develop digital banking solutions. The recent strategic investment from Home Capital is intended to support the company’s ongoing growth in the Canadian small-business lending market. Lendified Holdings is a Toronto-based financial technology company that provides online loans to small businesses across Canada and a SaaS credit platform to financial institutions across North America. Its lending business offers loans up to $150k for terms up to two years. The firm's underwriting is powered by Judi, its credit adjudication platform that enables users to assess, price, and monitor credit risk. Judi is used by credit unions, community banks, and other financial services companies. Launched in 2015 and led by President Kevin Clark and CEO Troy Wright, the company plans to use the latest funding to continue expanding operations. The company closed a $15M funding round in April 2019 to support that expansion. Lendified is a Canada-based small-business lender that provides working capital loans ranging from $5,000 to $150,000 through a simple online application. Borrowers can qualify in minutes, receive an instant quote, and get funding in as fast as 48 hours. The lending process is powered by the Lendified Platform, a customizable AI-powered credit engine the company also offers to financial institutions to enhance adjudication and customer experience. Through its Vault Circle subsidiary, Lendified secured an exempt market dealer license from the OSC and enables accredited investors to invest in its online business loans. The company has received over $220 million in loan requests and says demand continues to rise. A newly announced financing arrangement with ClearFlow increases Lendified's lending capacity and supports its strategy to expand lending across Canada.

Total raised
$82M
Funding rounds
4
Latest round
Equity
Latest activity
Feb 2020

Industries

  • Banking
  • Finance
  • Financial Services
  • FinTech
  • Marketplace
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Recent funding

  1. Equity

    Feb 2020

    $4M

  2. Equity

    May 2019

    $3M

  3. Equity

    Apr 2019

    $15M

  4. Debt Financing

    Oct 2017

    $60M

Team