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The Venture Codex

LightBox TV

New House 67-68 Hatton Garden Suite 10, London, England, EC1N 8JY, United Kingdom

Overview

Founded in London at the start of 2021 by AdTech veterans Mark Giblin and Dean Cussell, LightBox TV builds an all-in-one platform to address fragmentation in the connected TV (CTV) market. The product provides a suite of tools that combine TV reach with digital-style targeting, measurement, and real-time activation, allowing programmatic, linear, investment, and social teams to collaborate on the same campaigns. The company says its platform streamlines planning, measurement, and reporting so marketers can scale CTV while clearly measuring ROI. LightBox TV has already been adopted by holding groups, independent agencies, and direct clients and has attracted interest from strategic acquirers. With the new funding, the team plans to continue building and expanding the platform to simplify CTV advertising complexity.

Total raised
$1M
Funding rounds
1
Latest round
Seed
Latest activity
Nov 2022

Industries

  • Advertising
  • Marketing
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Recent funding

  1. Seed

    Nov 2022

    $1M

Team