Marketing Evolution
228 Park Ave S. Suite 39670, New York, NY, 10003, United States
Overview
Founded in 2000, Marketing Evolution has evolved from a marketing-analytics specialist into a provider of AI-ready marketing data infrastructure. Its core product, Mevo, ingests, augments, and unifies fragmented marketing data using a marketing-specific ontology, creating a continuously learning intelligence layer that powers simulation, forecasting, and real-time recommendations through a conversational interface. Customers using Mevo report an average 35 % lift in marketing ROI, underscoring the platform’s impact. Building on this foundation, the company plans to launch a next-generation enterprise data platform in Q1 2026 to help brands further unify and activate AI-ready data across their ecosystems. The forthcoming platform aims to serve as the “data backbone” for agentic, AI-driven marketing systems. With seasoned executives and advisors from Insight Partners, Data Axle, EIP, and Plus Company on its board, Marketing Evolution is positioning itself as the connective tissue for AI transformation in marketing.
- Total raised
- $51M
- Funding rounds
- 4
- Latest round
- Equity
- Latest activity
- Mar 2019
Industries
- Analytics
- Marketing
- SaaS
- Software
Recent funding
Equity
Mar 2019
$26M
Series B
Feb 2018
$21M
Debt Financing
Dec 2016
$4M