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Mogreet

555 Rose Ave, Venice, CA, 90291, United States

Overview

Founded in 2006 and based in Los Angeles, Mogreet operates a distribution platform for mobile messaging that specializes in rich media delivery, particularly video and MMS. The company works with both Fortune 500 firms and SMBs across more than 170 countries and currently accounts for over 70% of MMS messages sent by marketers in the U.S. Mogreet reported 1,000% growth in mobile video distribution last year as marketers and consumers shift from SMS to MMS. It recently launched moShare, a sharing service built on its MMS platform that lets publishers, app developers, bloggers, and advertisers share videos, photos, songs, articles and other content to any mobile device regardless of carrier or device type. moShare includes analytics and reporting for publishers to track sharing and engagement. The company will use the new funding to support moShare and to expand its international presence. Mogreet is a mobile marketing firm based in Venice, California, headed by James Citron. The company provides mobile advertising and marketing services using MMS, SMS, QR codes and related mobile messaging technologies. It runs campaigns for clients including Nike, ABC, WB, Paramount, Macy's, and Gymboree. According to a regulatory filing, Mogreet has raised $2.0M as part of an ongoing funding round with a new equity funding target of $3.0M. The company has not announced further details about the funding. The article does not provide revenue, user metrics, or explicit future-product plans. Mogreet provides mobile video marketing services to brands and advertisers. The company is led by James Citron. According to a regulatory filing, Mogreet raised $2.8M in a new funding round. The firm has not publicly announced details of the round and did not disclose the financing instrument(s). The new capital brings Mogreet's total disclosed financing to around $11.5M. Prior investors include Ascend Venture Group, Black Diamond Ventures, DFJ Frontier, and Spyglass Ventures. Mogreet operates a platform that compresses and distributes up to 20-second video clips via MMS so cell phone users can send videos to one another. The company brands its clips as “Mogreets” and maintains a library of themed clips for occasions and events, including political speeches. Mogreets can be sent from the company website or from handsets at prices between $0.49 and $0.99. Mogreet, based in Venice, Calif., has partnerships with major wireless carriers in the U.S. and U.K. (including AT&T), movie studios such as Paramount, and handset makers; its service works on about 70% of active cell phones. The company plans to use the new financing to continue building its distribution network and is developing iPhone and Android applications. Financially, it received an undisclosed first-round last year and the article references an earlier ~$2.5M raise this year in addition to the recent $5M round. MoGreet is a Los Angeles-based company focused on mobile video messaging. At the time of reporting it was operating in stealth mode. The company has raised at least $1.2M in venture capital from DFJ Frontier. DFJ Frontier is an affiliate of Draper Fisher Jurvetson and added MoGreet to its portfolio sometime in August. The PwC/NVCA MoneyTree Report pegged the investment at $1.2M. No other financial details, operating metrics, or future plans were disclosed in the article.

Total raised
$15M
Funding rounds
5
Latest round
Equity
Latest activity
Apr 2012

Industries

  • App Marketing
  • Messaging
  • Mobile
  • Mobile Payments
  • SMS
Visit website

Recent funding

  1. Equity

    Apr 2012

    $4M

  2. Equity

    Sep 2011

    $2M

  3. Equity

    Feb 2011

    $3M

  4. Series B

    Nov 2008

    $5M

  5. Equity

    Oct 2007

    $1M

Team

No current team members are available.