Co-founded in 2021 by Maria Shriver and Patrick Schwarzenegger, MOSH positions itself as The Brain Brand® offering functional nutrition primarily in bar format. Its protein bars are formulated with a MOSH Signature Brain Blend anchored by Cognizin® Citicoline and include ingredients such as lion's mane, ashwagandha, omega-3s, and vitamins B12 and D3. MOSH reports distribution in 2,000+ U.S. retail doors and is preparing a nationwide Target launch alongside placements at Sprouts, Albertsons, Kroger, and HEB. The company is expanding its product line with MOSH High Protein, a bar featuring 20 grams of protein, creatine, and the Signature Brain Blend. MOSH directs a portion of proceeds to Alzheimer's research and women's brain health, having raised more than $400,000 and funded three research grants to date. Recent funds from the Series A will be used to scale retail distribution, advance product innovation, support a new research grant, and build marketing, sales, and supply chain capabilities.

Total raised

$16M

Funding rounds

2

Latest round

Series A

Latest activity

May 2026