ofScale is a technology-driven B2B platform offering distribution-as-a-service, enabling brands to rent retail shelves in independent stores to gain offline presence. The company focuses on personal care and beauty D2C brands and lists clients such as Bodywise, Deconstruct, Arata, Paradyes, Wishcare, and Hair Originals. Founded in 2022 and based in Bengaluru, ofScale says it has helped more than 15 rapidly growing beauty and personal-care brands introduce offline retail in the past 12 months. Its marketplace model aims to democratize distribution and lower costs versus conventional offline growth strategies. The startup raised $375K in a pre-seed round and will use the funds to expand go-to-market initiatives and intensify product development as it plans to expand into other markets.

Total raised

$0M

Funding rounds

1

Latest round

Seed

Latest activity

Dec 2023