Origin offers an integrated employee financial wellness platform that combines money management tools, personalized advice from human financial planners, and customized financial literacy workshops. The product brings compensation, benefits and personal finances together in a single place and provides on-demand access to planners via video call or in-app chat. Origin says it already helps hundreds of thousands of employees and is used by companies including DocuSign, Zynga, Nextdoor and Blend. The company plans to use new capital to expand its enterprise customer base and drive product innovation to support employees on a global scale. The raise follows surging demand for financial planning benefits during the COVID-19 pandemic, amid increased employee financial stress and demand for advice. Origin is led by CEO and co‑founder Matt Watson and is backed by investors such as 01A, Founders Fund, Felicis Ventures, General Catalyst and Lachy Groom. Origin is a year-old San Francisco-based startup that provides automated financial planning for employees, supplemented by human licensed financial planners. Its product lets employees track financial milestones, get professional advice, and take action on goals like paying down student debt, building emergency savings, and finding insurance. The company is staffed by 32 employees, six of whom are financial planners, and its service can handle the needs of “mid thousands of people.” Origin already serves 15 customers with between 250 and 5,000 employees, charging $6 per employee per month. The offering emphasizes automation between life events while providing unlimited planner access when personalized help is needed. The article identifies Origin’s biggest near-term challenge as capturing employers’ attention ahead of competitors such as Northstar and Betterment.

Total raised

$68M

Funding rounds

2

Latest round

Series B

Latest activity

Aug 2021