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Partipost

51 Cuppage Road, #04-07, Singapore, 229469

Overview

Partipost is a Singapore-based crowd influencer marketing and commerce platform. The company operates in influencer marketing and commerce. It has secured $5 million in an oversubscribed extended round. The round was led by Singapore-based venture capital firm Quest Ventures. The financing was announced via a company announcement. The article does not provide additional operating metrics, founding year, or further investor details. Partipost is a Singapore-based marketing startup that operates a mobile app enabling anyone with a social media profile to sign up for influencer campaigns. Since launching its app in 2018, the company says it has added about 200,000 influencers and helped run roughly 2,500 campaigns for over 850 brands, including Adidas, Arnott’s, Red Bull, Chope and Gojek. Aspiring influencers apply by submitting post drafts; brands approve and users post to their profiles, earning on engagement—most campaigns require a minimum of 200 followers and payouts average $5 to $150 per campaign. Partipost emphasizes micro-influencers and aims to enable anyone to monetize their social reach, and plans to build data tools to better match brands with users. The funding will be used to grow operations in Singapore, Indonesia and Taiwan and expand into Vietnam, the Philippines and Malaysia, and the company expects to increase its influencer base to one million within 18 months. SPH Ventures’ CEO Chua Boon Ping will join Partipost’s board and Quest Ventures partner Jeffrey Seah will become an observer as part of the round.

Total raised
$9M
Funding rounds
2
Latest round
Equity
Latest activity
Jul 2021

Industries

  • E-Commerce
  • Marketing
  • Marketing Automation
  • Marketplace
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Recent funding

  1. Equity

    Jul 2021

    $5M

  2. Series A

    Jul 2020

    $4M

Team