Passes is a Miami, FL–based engagement and revenue platform that offers subscription and CRM tools for creators to connect with fans through exclusive content and experiences. Launched 14 months ago by CEO Lucy Guo, the platform supports roughly 1,000 creators who have made tens of millions on the service. The company says its next products will add additional revenue streams for creators. Passes intends to use new funding to expand engineering, operations, creator support, marketing, and sales teams and to continue product development. Mood Rowghani joined Passes’s board in conjunction with the financing. Passes is an invite-only, brand-friendly paywall platform based in Miami, FL that enables creators to monetize fan relationships through locked content, direct messaging, livestreams, 1:1 fan calls, and customizable subscription tiers. Led by Founder and CEO Lucy Guo, the platform is used by creators including Sophoa Mosca, TherapyJeff, Maren Altman, Emma Norton, and Luke Scornavacco. The company recently raised USD9M in Seed funding to support product development, talent acquisition, and user growth. Passes emphasizes brand-friendly creator-to-fan experiences and gated engagement features to drive subscription and direct monetization. No operating metrics such as revenue or user counts were disclosed in the article.

Total raised

$49M

Funding rounds

2

Latest round

Series A

Latest activity

Mar 2024