Pickit offers an image service hosted on Microsoft Azure that makes professionally curated photos, icons and illustrations available inside PowerPoint, Word and Windows 10 via an add-in. The add-in lets users source content aggregated from image providers and to crowdsource custom images from Pickit’s global photographer community. The company is led by Mathias Björkholm and was established in 2013, with a US office in Redmond, Washington. Pickit recently raised $4.6m in a Series A funding round. Backers included Microsoft Ventures. The company intends to use the funds to expand operations. PicHit.Me operates a crowdsourced photo marketplace aimed at office workers and enterprises, offering image search, "mission" requests to a global network of photographers, and integrations for web, PowerPoint and Windows Phone. The company targets reducing image piracy by providing simple, understandable licenses and a legitimate alternative to Google/Bing image use. It offers a freemium tier (with slower photo-request delivery) and a paid option — the article cites a $15 per user monthly subscription as an enterprise example. Photographers earn via competitions, basic rewards for active contributors, and a revenue-share model: contributors equally share 20% of total subscription revenue, PicHit.Me takes 40%, and the remaining 40% is apportioned based on image usage. PicHit.Me has collaborated with Microsoft, Nokia and UKTI to reach office users and, according to the founders, each product/feature has attracted "some ten thousands users." The company was founded in 2012.

Total raised

$8M

Funding rounds

2

Latest round

Series A

Latest activity

Mar 2017