Founded in 2020, PickMyWork operates as an extended sales and distribution arm for banks, NBFCs, and fintech companies, enabling them to acquire customers through a performance-driven gig-worker network. Its platform allows individuals in more than 200 Indian cities—many from Tier-2 and Tier-3 regions—to earn income by distributing bank accounts, credit cards, demat accounts, loans, and other financial services. The company currently supports over 20,000 active gig partners and positions itself as a scalable alternative to traditional on-ground sales models. Revenue is generated by charging financial institutions for each successful customer acquisition completed by its gig agents. With fresh capital now in hand, PickMyWork plans to enhance its technology stack, widen its gig-worker base, and deepen partnerships with additional banks and fintechs. Future initiatives include launching new financial product categories, rolling out certification-led training for workers, and deploying AI-driven tools to improve conversion rates and earnings. The firm emphasizes social impact by creating flexible, merit-based earning opportunities and boosting financial literacy among underemployed youth across India.

Total raised

$2M

Funding rounds

2

Latest round

Equity

Latest activity

Feb 2026