Planity is a Parisian SaaS platform that provides booking, payments and business tools for hair and beauty salons. The platform schedules over 10 million hair and beauty appointments every month across some 40,000 establishments and reported an ARR of $40 million in 2023. Planity says salon partners can see up to a 16% increase in turnover within the first year of activation. The company plans to nearly double its staff by adding about 300 employees and to accelerate pan‑European expansion, with a focus on Germany and Belgium where it has seen strong recent traction. It also intends to invest in AI‑powered technologies for call management and appointment bookings and to implement mobile payment processing options. Since 2017 Planity has raised north of $100 million to date. Planity is a SaaS booking platform for beauty salons that allows end-users to book appointments online 24/7 and provides salons tools to improve operations. Launched in 2017, the company reports one appointment made every second and has managed over 22 million appointments. It serves some 7,500 beauty salons, has 350,000 certified customer reviews, and employs about 100 people across France. Planity’s tools and marketing/SEO strategy aim to reduce phone calls by an average 50% and no-shows by 75%, while driving an average of five new customers per salon per month. Usage increased by over 105% following the COVID-19 quarantine, and the company plans to reinforce the end-user experience, further optimize salon operations, and anchor the platform in users’ routines. Planity intends to double its staff within the next 12 months across France and has secured new funding to support these initiatives. Planity is a digital platform that allows users to schedule beauty and wellness appointments online 24/7. The company combines a salon management software for productivity with a consumer-facing booking portal that helps salons acquire new customers, according to founder Antoine Puymirat. Users can book appointments with hairdressers, spas, manicurists, or barbers from roughly 1,500 partner salons. Planity emphasizes quick search, comparison, and booking in a few clicks to avoid consulting multiple websites or calling around. The company plans to double before the end of 2018 and will use the new funding to expand across France into new cities and to strengthen its tools and services. Financially, Planity has secured €6 million in its second round of funding from Alven, Bpifrance, and Alto Invest. Planity provides a consumer-facing SaaS platform to identify and book appointments at hairdressers, beauty salons and barbers close to home. The service is completely free for consumers and is available 24 hours a day, 365 days a year. Launched in Q4 2016 and based in Paris, the company was founded by Antoine Puymirat, Jérémy Queroy and Paul Vonderscher, who bring prior experience from ClicRDV, Schwarzkopf and ClicRDV respectively. Planity targets some 120,000 beauty salons and hairdressers as its addressable market. The company raised seed funding to improve its commercial offering and to extend the service throughout France. Current financial specifics provided in the article center on the $1.5M seed round they completed.

Total raised

$52M

Funding rounds

4

Latest round

Series C

Latest activity

Feb 2024