PlayTyme is a community-based lifestyle brand that operates an accessible marketplace with native iOS and Android apps for adult kink and fetish communities. The platform supports creator collaborations to produce merchandise, ambassadorships for affiliate income, and community-building via a Discord server, Twitch programs, and podcasts. Founder RJ Ruggles launched the company solo in 2020 and ran most operations in its first year, including product photography, partnerships, and customer service. PlayTyme finished its first calendar year with more than $50,000 in sales and has grown to a team of five following external support. The company plans to use new funding to scale operations, better handle increasing order volume, and explore new business opportunities. PlayTyme positions itself as an inclusive, black-owned brand creating products and community spaces for diverse members of the kink spectrum.

Total raised

$10M

Funding rounds

1

Latest round

Equity

Latest activity

Oct 2021