Reach Robotics developed MekaMon, a smartphone-enabled augmented reality robot platform that blends physical four-legged bots with AR gameplay. The company launched MekaMon last fall and produced and sold an initial run of 500 units, pricing the device at $329. Reach positions MekaMon as a platform for third-party developers rather than a single-use toy, aiming for ongoing engagement and new use cases. Because the product is software-enabled hardware, the company collects aggregate usage and telemetry data to refine hardware and software performance. Reach also sees partnerships in the entertainment industry as an additional revenue avenue where overlap requires minimal operational change. The team is interdisciplinary and plans strategic hires and marketing to build brand recognition as it pursues geographic expansion.

Total raised

$8M

Funding rounds

1

Latest round

Series A

Latest activity

Jul 2017