Ready, Set, Food offers an early allergen introduction system designed to be added to breastmilk or formula to introduce common food allergens to infants. The company works with health systems and providers to educate families; Memorial Hermann has partnered with Ready, Set, Food since 2022 and provided pediatricians and nurses with informational materials. Through its Giving Back partnership with Memorial Hermann, the company has donated its early allergen introduction products to 2,000 low-income families. The announcement cites evidence from 23 clinical trials with more than 13,000 participants showing early allergen introduction can prevent up to 80% of food allergies. Ready, Set, Food and Memorial Hermann are planning a clinical trial to examine the link between eczema and food allergies, marking the first time both are being studied together according to the release. Ready, Set, Food! provides an organic, all-natural three-stage guided system that helps families introduce the top nine food allergens to babies. Each stage is pre-measured in mess-free packets with no added sugar or additives and can be mixed into breastmilk, formula or food depending on the stage. The company recently launched Stage 3, which offers continued exposure to peanut, egg and milk while introducing the other six allergens. Its patented system has been delivered to more than 20,000 families and is backed by thousands of pediatricians and allergists. Ready, Set, Food! intends to use the new funding to advance its complete early-allergen introduction system across the nine listed allergens. The company was also named an awardee in Johnson & Johnson Innovation’s Next in Naturals QuickFire Challenge and will receive $50k in grant funding to help advance research. Ready, Set, Food! offers an early allergen introduction system that delivers daily packets containing peanut, milk and egg to a baby’s bottle or food to help prevent food allergies. The product is designed for gentle, early introduction of common allergens. The company was founded in 2017 by a team of physicians and parents, including Dr. Jonathan Spergel and Dr. Gary Rachelefsky, and is led by CEO and co-founder Daniel Zakowski. Ready, Set, Food! is based in Los Angeles, CA. The company raised $3M in a second funding round and intends to use the funds to continue expanding its business reach. No operating metrics were disclosed in the article. Ready, Set, Food! offers a program and patent-pending approach designed to help parents introduce food allergens to infants (including while breast- or bottle-feeding) to prevent childhood food allergies. The company launched in May 2018 after more than a year of R&D and was founded by a team of physicians, medical experts, and parents motivated by real-world allergy experiences. Ready, Set, Food! says it has the support of over 300 pediatricians and has worked with more than 5,000 families to date. The startup reports its mission is to help prevent roughly 200,000 U.S. infants each year from developing life-threatening food allergies and cites an 80% prevention figure in an investor testimonial. Current plans include expanding an all-new corporate wellness program (adopted by family-minded employers like Snapchat) and running a Blue Shield pilot program aimed at insurance reimbursement. The company will use the newly raised funds to accelerate growth and scale these initiatives.

Total raised

$9M

Funding rounds

4

Latest round

Seed

Latest activity

Jun 2021