Ribbon provides an embeddable payments solution that enables buyers to complete purchases without leaving the platform they are already using, whether that is a seller’s own website, Facebook newsfeed, or a Twitter stream. The company generates checkout links that handle the full transaction flow, giving sellers a frictionless way to reach customers across multiple online venues. By keeping payment processing in-stream, Ribbon aims to boost conversion rates and simplify e-commerce for both merchants and consumers. The company earns revenue by taking a fee on each transaction it processes. Its platform positions it to capture a share of the growing social-commerce market, and the new capital will be directed toward product development and market expansion. Financially, Ribbon has secured $1.6 million in seed funding to accelerate its growth.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Feb 2013