Salesloft
1180 W Peachtree St NW Suite 2400, Atlanta, GA, 30309, United States
Overview
Salesloft offers the Modern Revenue Workspace™, a sales engagement platform that consolidates digital selling workflows and tools for sellers and sales teams. The platform includes AI-driven capabilities that connect buyer intent and sentiment to seller actions in channels like email, with phone and video meeting functionality planned for the future. Salesloft positions its product as an integrated solution to improve seller efficiency, coaching, and next-best actions. The company has emphasized international expansion, having been the first sales engagement solution to enter Europe and recently launching a data center in Germany. Financially, Salesloft surpassed $100 million in annual recurring revenue in early summer 2021 and was growing at roughly 50% year over year. Founded in 2011, Salesloft counts thousands of customers including IBM, Shopify, Square, and Cisco. SalesLoft builds a digital sales-engagement platform that uses AI to help salespeople find and follow up on leads, provide virtual coaching, and manage post-sales processes. Its tools include real-time interaction monitoring, content-suggestion capabilities, and workflow features to manage records and communications. The company says the COVID-19-driven shift to remote selling has been a tailwind, and its own sales cycle improved by 40% since the pandemic. SalesLoft has expanded beyond mid-market customers to land larger enterprises, with customers including Google, LinkedIn (a strategic backer and partner), Cisco, Dell, IBM, Cargill, 3M, and S&P. The firm is positioning itself as an increasingly end-to-end sales solution amid competition from Clari, Chorus.ai, Gong, Conversica, Afiniti, Outreach, and Salesforce. Financially, the company has raised $245 million to date and is now valued at $1.1 billion post-money following its latest round. SalesLoft builds a sales engagement platform that combines email, phone and LinkedIn integrations with data and analytics to help salespeople engage customers and improve processes. The product includes an AI-based "coaching network" that analyzes calls and provides feedback. The company has tight integrations with LinkedIn Sales Navigator and is building links into Microsoft Dynamics. SalesLoft says revenues have grown 100% in each of the last two years. It is expanding internationally, recently opening an office in London, and plans to go big on additional AI and intelligence tools going forward. The company confirmed a new round of funding that supports these growth and product plans. SalesLoft offers a sales engagement framework that creates contact workflows, recommends next-best actions (email, phone, handwritten notes) and provides an audit trail of interactions and salesperson actions. The product applies measurable structure to outreach and uses machine learning to improve recommendations over time. The company reports strong commercial traction with over 2,000 customers including Square, Cisco, Alteryx, Dell and MuleSoft. SalesLoft launched in 2011 and currently has 230 employees. Management says revenue has grown 800% over the past two years. The company plans to scale headcount to about 350 employees by year-end and currently has more than 40 open positions. SalesLoft is a platform for modern sales engagement built around its Cadence product. Cadence uses machine learning to help sales teams craft and sequence more human sales emails and follow-ups. The service integrates with Gmail, Microsoft Exchange, and connects with Salesforce, allowing users to send emails directly from Salesforce. Cadence provides server-level reply detection, including indirect, direct, and forward reply detection, to improve visibility into email interactions. SalesLoft previously offered Prospector, a lead-finding product that was discontinued after users abused it to harvest LinkedIn addresses for spam. The company shifted away from that profitable but spammy service to focus on Cadence and its more human approach.
- Total raised
- $230M
- Funding rounds
- 6
- Latest round
- Equity
- Latest activity
- Jan 2021
Industries
- CRM
- SaaS
- Sales
- Sales Automation
- Sales Enablement
Recent funding
Equity
Jan 2021
$100M
Series D
Apr 2019
$70M
Series C
Apr 2018
$50M
Series A
Apr 2015
$10M