Shopal, founded in 2017, positions itself as China’s first full‑chain international luxury brand group, managing licensing, joint ventures, acquisitions and end‑to‑end retail channels. The company builds cross‑border and scalable trade, order and supply plans, warehousing and logistics, plus marketing systems to introduce international luxury brands to China. It operates flagship stores and all‑channel coverage while leveraging social commerce and content marketing to help brands grow on Chinese online platforms. Shopal has also launched its own luxury retail chain under the Bonnie & Clyde brand and maintains a strong online and offline retail presence supported by technology platforms. The company says proceeds from the recent round will be used to fuel a new luxury brand landscape and the technology needed to consolidate its strength in promoting new luxury products.

Total raised

$29M

Funding rounds

1

Latest round

Series B

Latest activity

Sep 2018