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Simbe Robotics

439 Littlefield Ave, South San Francisco, California, 94080, United States

Overview

Simbe offers a Store Intelligence™ platform powered by AI and robotics that streamlines inventory management and store operations and includes the autonomous item‑scanning robot Tally, which detects product location, stock level, pricing and promotion information via computer vision. The platform extends to vendor and brand insights and supports store teams and shoppers through near real‑time data. In 2024 Simbe launched multiple products and capabilities including Simbe Brand Insights, Simbe Virtual Tour, Simbe Mobile and a Wholesale Club Solution to broaden its retail offerings. The company works with top worldwide retailers across the US, Europe and Asia and has multiple chain‑wide deployments and long‑standing customer successes, with new and expanded partnerships announced this year. Simbe is led by CEO Brad Bogolea and is headquartered in San Francisco. Financially, the company has raised over $100M in total capital following the most recent financing and will use proceeds to accelerate global deployments and pursue strategic growth opportunities. Simbe Robotics develops Tally, an autonomous robot focused on front-of-store shelf monitoring to detect missing items and price inconsistencies. Tally is designed to operate in customer-facing aisles and work alongside store associates to reduce time shelves remain bare. The company highlights deployments with major retailers including BJ’s Wholesale Club (rolling out Tally to all locations), Schnucks Markets, SpartanNash, Wakefern, Carrefour and more. Over the past year Simbe processed over 12 billion shelf photos, analyzed over 5 billion products, and completed over 1.7 million hours of fully autonomous data capture. Financially, Simbe announced a $28 million Series B led by Eclipse, following a $26 million Series A in late 2019 and bringing total funding to $54 million. The company says the new funding will enable expansion to additional retail partners around the world. Simbe Robotics builds Tally, a fully autonomous robot that audits store shelves using computer vision and RFID to deliver e-commerce–level inventory and pricing insights. The company plans to grow its team, expand its Tally fleet into new markets, and accelerate deployments with existing partners while continuing R&D. Simbe will use the Series A equity to scale sales, marketing, customer success and product development. It also secured inventory financing from SoftBank Robotics to accelerate manufacturing and deployment of additional units. Operational traction includes deployments in over 12 of the top 250 global retailers, 100,000+ hours of autonomous operation, more than 25,000 miles traveled in-store, 500M shelf photos captured, and analysis of over 1B products and shelf tags. These metrics underpin Simbe’s positioning as a data-driven inventory solution aimed at reducing out-of-stocks and improving shelf execution.

Total raised
$104M
Funding rounds
4
Latest round
Series C
Latest activity
Oct 2024

Industries

  • Artificial Intelligence (AI)
  • Retail Technology
  • Robotics
  • Sales Automation
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Recent funding

  1. Series C

    Oct 2024

    $50M

  2. Series B

    Jul 2023

    $28M

  3. Series A

    Sep 2019

    $26M

Team