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The Venture Codex

Sixty Percent

Tokyo, Japan

Overview

60% operates a cross-border fashion e-commerce platform that aggregates brands from over 10 Asian countries, offering more than 1,500 brands and over 110,000 items (as of Feb 2024). The site is skewed to Gen Z: roughly 90% of users are in their teens and twenties. The company runs its own cross-border EC solution covering logistics, language, payments and customer service, enabling brands to begin selling globally within three days of contracting. Since its prior funding round in April 2021, monthly GMV has grown more than fivefold and the number of listed brands has tripled. 60% is rebranding as it begins a “second chapter,” planning accelerated domestic expansion, global rollout and broader hiring across executive, product, engineering and marketing roles. It plans to launch global versions of its product (web and app) in early 2024 to evolve into a global marketplace.

Total raised
$3M
Funding rounds
2
Latest round
Equity
Latest activity
Feb 2024

Industries

  • E-Commerce
  • Fashion
  • Retail
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Recent funding

  1. Equity

    Feb 2024

    $3M

Team

No current team members are available.