Sports for Life integrates on-ground sports academies and leagues with a proprietary technology layer to deliver structured youth sports programmes. Its AI-powered performance engine ingests training and match data to create personalised learning plans, progress reports, and decision-support tools for coaches. The company currently operates in Mumbai and Pune, where it has coached more than 1,500 children, hosted tournaments involving over 2,000 players, and attracted 100+ football teams in its league’s second season. SFL plans to expand to Bengaluru and the National Capital Region within a year, onboarding 10,000 new children into academies and 20,000 into tournaments. It intends to grow its sport offerings from seven to twelve, adding cricket and investing in livestreaming, monitoring, and advanced analytics features. The newly raised funds will support city expansion, coaching capacity, and platform enhancements. Co-founded by DealShare co-founder Sourjyendu Medda alongside Armaan Tandon, SFL aims to scale access to structured youth sports across India.

Total raised

$2M

Funding rounds

1

Latest round

Series A

Latest activity

Nov 2025