StoryChief is a content marketing platform that helps agencies and marketing teams manage the full content lifecycle from planning and briefing to multi-channel optimisation, approval, publishing and analytics. The platform uses machine learning and AI to customise marketing content and streamline collaboration and publishing across teams. Its tools are positioned to boost customers' digital footprint, bring in new leads and increase sales. The product is currently used in 65 countries. StoryChief plans to drive international growth and tackle more complex enterprise content-marketing challenges. The company will invest the new capital in its machine learning and AI capabilities and in enhancing its data engine to help agencies and enterprises make better decisions about digital communication. StoryChief is a Ghent-based SaaS platform that lets businesses create, manage and distribute blog and social content across multiple channels. Founded by Valeri Potchekailov, Gregory Claeyssens and Brik De Maeyer and launched in 2017, the team built the product after running a creative agency for eight years. Its feature set includes an SEO assistant, a readability checker and a distribution engine that leverages employees' networks to amplify reach. The company says those tools can halve marketing workflow time while multiplying content reach. The platform is used by more than 25,000 content teams across 70 countries. StoryChief has raised a €1.1 million seed round to continue scaling internationally. StoryChief provides a content marketing platform that helps startups, SEO marketers and editorial teams create and distribute content to multiple digital and social channels. The platform includes tools to measure return on investment, team collaboration features, a blog hosting service and a matchmaking service connecting users with freelance writers. StoryChief reports more than 7,000 registered users and content creators across 70 countries. Founded in 2017 by Gregory Claeyssens, Brik De Maeyer and Valeri Potchekailov, the company is based in Ghent, Belgium. The company will use the funds to continue developing the platform and expand its business reach.

Total raised

$6M

Funding rounds

3

Latest round

Equity

Latest activity

Jul 2022