Tamasha is a social gaming app that lets creators host live social games and enables game developers to publish community-driven games. Launched in April 2020 by IIT Bombay graduates Saurabh Gupta (CEO) and Siddharth Swarnkar (CPO), the platform emphasizes immersive audio, virtual gifting and giveaways to drive engagement. Tamasha says it has grown 30x in the last six months and recorded more than two million gameplays. The product roadmap focuses on accelerating product development, expanding game offerings, and scaling a creator ecosystem. The company plans to strengthen its team and onboard a large network of vernacular content creators to build diverse gaming communities. Financially, Tamasha has just raised a new round to fund these initiatives. Tamasha.live is an influencer-led live online gaming platform founded in 2020 by Saurabh Gupta and Siddharth Swarnkar. The product enables new-age influencers and content creators to host live games with real cash prizes for winners, funded by a small entry fee. The company plans to use its recent funding to strengthen its team with cross-functional expertise, invest in building a stronger product, and grow its initial user base. Management frames the opportunity as intersecting real-money gaming and influencer trends, addressing a reported serviceable addressable market of $5.6 billion in India in 2021. The platform’s model emphasizes creator monetization and live engagement mechanics to attract and retain users. No revenue or user figures were disclosed in the article.

Total raised

$3M

Funding rounds

2

Latest round

Series A

Latest activity

Oct 2021