The Good Face Project provides a formulation and regulatory platform for cosmetics that supports the full innovation cycle by infusing scientific ingredient-level data and insights. The company has built a centralized INCI-level database that aggregates up-to-date scientific research along with worldwide regulatory and sustainability parameters. Its cloud-based Good Face Formulator enables efficacious product creation and lets brands and manufacturers grade formulations against global regulatory compliance requirements. Customers include brands such as The Honey Pot Company and Amika, manufacturers like Best Formulations and Dynamic Blending, retailers including Target and CosBar, and global Fortune 50 cosmetics companies. Led by co-founder and CEO Iva Teixeira, the company raised $5.65M in seed funding to expand the product experience, accelerate customer adoption, and scale the team. The raise supports planned product and go-to-market acceleration efforts described by the company.

Total raised

$6M

Funding rounds

1

Latest round

Seed

Latest activity

Aug 2022