The Lasso is an online car-bidding platform that helps car owners get top dollar by facilitating bids from local dealerships. Founder and CEO Nate Mihalovich launched the company in fall 2022 after a difficult car-selling experience in 2019 and amid rising demand for online transactions during the pandemic. The platform provides dealers with a reliable source of quality inventory while delivering a convenient, trustworthy process for consumers. In less than two years it has hosted over 25,000 listings totaling more than $625 million in value. The company says its initial traction in limited geographies validates the model and it plans to expand nationwide using new funding to accelerate growth.

Total raised

$10M

Funding rounds

1

Latest round

Seed

Latest activity

Jul 2024