Founded in 2021 by gamer-turned-pro driver Max Teichert, London-based Track Titan positions itself as the “Strava for motorsport,” delivering real-time, personalized driving insights powered by AI. The software analyzes on-track performance in popular titles such as EA’s F1 series and iRacing, then recommends adjustments that shave an average of more than half a second from users’ lap times in their very first session. Beyond gaming, the platform is already being adopted by professional racing teams for off-track training and is integrated into leading sim-racing hardware through partnerships with MOZA and Fanatec. Track Titan focuses on “ambitious amateurs,” aiming to turn its 200,000-plus user base into a global community of racers who learn, compete and socialize on the service. Management reports a ten-fold increase in annual recurring revenue over the past two years, underscoring strong product-market fit. Future plans include deepening AI capabilities, embedding the tech in additional hardware and, ultimately, extending the solution to real-world car dashboards.

Total raised

$5M

Funding rounds

1

Latest round

Seed

Latest activity

Dec 2025