TRIPP builds wellness-centered extended-reality experiences designed to deepen connection to self and support mental well-being. Its product spans AR smartglasses, VR headsets and smartphone apps and includes breathing exercises, binaural audio, guided visualizations, customizable worldscapes and a Composer feature for user-created content. TRIPP has acquired EvolVR (a VR meditation community), Eden (a cross-service world-building platform) and PsyAssist (acquired in 2021 to support psychedelic-assisted therapy clinics). The Eden acquisition is intended to let users further customize experiences, explore artworks and soundscapes, and connect with others globally. Founder Nanea Reeves, a former video-game industry executive, has assembled a team with gaming and immersive-technology expertise to broaden the company’s reach and creator engagement. Financially, TRIPP raised an $11.2M Series A extension to fund the Eden acquisition; the company says it now has more runway, is not cutting costs and is still hiring, though more cautiously than originally planned. Tripp creates immersive VR relaxation and guided meditation experiences that blend mindfulness structures with video-game mechanics and psychedelic-style visuals and audio without drugs. The company offers apps on Oculus and PlayStation VR and a subscription service priced at $4.99 per month. Users can follow guided sessions or build custom visual flows using the Tripp composer. Tripp says users have completed over 2 million sessions to date and claims short sessions can alleviate stress in as little as eight minutes. The startup is exploring enterprise in-office wellness solutions and is currently conducting clinical trials to study the platform’s therapeutic effectiveness. The pandemic has helped drive consumer and investor interest in mindfulness and mental-health focused products, according to CEO Nanea Reeves. Tripp is developing a native VR experience designed to change users' moods and mental states using a mix of audio, visual elements, gameplay mechanics, and meditation. The product is procedural and computer-generated and the company plans to tap a neural network to personalize and improve targeted "trips" for each user. Tripp frames the experience as a mindfulness journey aimed at producing flow states, calming or energizing users, and plans to expand to relevant mixed-reality platforms. The team is early in development and does not yet have a public demo; it is working with an outside studio on the experience. The startup has about half a dozen employees and is targeting a team of roughly ten people in the coming months. Tripp is based in Los Angeles and San Francisco and is led by CEO Nanea Reeves, cofounder Zachary "Zack" Norman, and CTO Andreja Djokovic. Financially, the company raised $4 million in a round led by Mayfield Fund.

Total raised

$26M

Funding rounds

3

Latest round

Series A

Latest activity

Jun 2022