Una Brands is an e-commerce aggregator headquartered in Singapore that launched in 2021 and targets brands across the Asia‑Pacific region. The company acquires brands selling on multiple platforms (Shopify, Shopee, Lazada, Tokopedia and Amazon) and operates in Southeast Asia, Australia, New Zealand, China and the United States with over 200 employees. Over the last year it has acquired more than 20 e‑commerce brands in six countries, including ErgoTune and EverDesk+, and expanded those brands into Australia, driving revenue growth of over 40% in under a year. Una Brands reports annualized revenue of more than $50 million and expects to achieve group profitability by the end of this year. The company plans to use new funding for additional acquisitions in home and living, mother and baby, and beauty and personal care, and to further develop its proprietary technology for multi‑channel expansion. Its tech stack includes tools for brand management, marketing, supply chain and accounting, plus process automation and advanced analytics. Una Brands is an e-commerce aggregator that acquires and scales Asia-Pacific digital brands across multiple marketplaces. Unlike many aggregators focused on Amazon, Una is sector-agnostic and operates across Tokopedia, Lazada, Shopee, Rakuten and eBay. It targets profitable brands generating $1 million to $50 million in annual revenue and since launch has bought more than 15 brands. Una says its first acquisitions have seen roughly 50% increases in sales and profits and that acquired brands average about 26% EBITDA. The company builds technology to gather transaction-level data from multiple channels into its ERP and transitions seller-fulfilled brands into its professional warehouse fulfillment infrastructure. Una plans to continue growing its portfolio and operations, and now employs 90 people across seven APAC offices in Singapore, Australia, India, China, Indonesia and Malaysia. Una Brands buys e-commerce businesses and scales them across new markets and platforms, operating as a platform-agnostic aggregator across Amazon, Lazada, Shopee, Shopify and more. The company was founded in 2020 and is led by CEO Kiren Tanna alongside four other co‑founders. It offers a fast, fair way for e-commerce business owners to sell companies with long-term competitive advantages and strong brands. Una Brands plans to use new capital to acquire and grow brands across the APAC region. The team cites a large addressable market of over 10 million third‑party sellers across regional platforms and faster e-commerce adoption following COVID lockdowns. The company is headquartered in Singapore and focuses on consolidation and optimisation of regional e-commerce sellers.

Total raised

$85M

Funding rounds

4

Latest round

Series B

Latest activity

Sep 2022