Wellbeing Nutrition (Nutritionalab Pvt. Ltd) is a DTC nutrition brand that sells products such as oral thin strips, slow-release capsules, collagen peptides, melts, and protein formulations made from globally sourced natural ingredients. The company began operations in 2019 and distributes via its own channels as well as other digital marketplaces and offline retail. Founders Avnish Chhabria and Saurabh Kapoor will continue to operate all functions of the business following the round. The company reported revenue growth of 201% CAGR between FY19 and FY22. With the new capital and a strategic partnership, the company plans to drive aggressive digital awareness and leverage partner capabilities to scale distribution. Management stated a goal to reach 100 million people over the next year by using digital marketing and Hindustan Unilever’s capabilities.

Total raised

$10M

Funding rounds

1

Latest round

Series B

Latest activity

Dec 2022