x+1, founded in 1999, offers an "end-to-end Digital Marketing Hub" that helps advertisers and agencies optimize engagement and conversion across media campaigns and on their own websites. Its patented targeting technology analyzes data to deliver the right ad or piece of content to the right individual at precisely the right time. The platform serves as both a media optimization engine and an on-site personalization tool, aiming to boost campaign performance for brand and agency clients. With the fresh capital, the company plans to accelerate adoption of its media software services and extend its presence internationally. While specific revenue or user figures were not disclosed, adoption growth is a stated priority. To date, the company has secured $28 million in venture funding, underscoring continued investor confidence in its technology and market position.

Total raised

$27M

Funding rounds

2

Latest round

Debt Financing

Latest activity

Apr 2013